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The new culture of desire : 5 radical new strategies that will change your business and your life

Davis, Melinda.

New York : Free Press c2002

Available at Central Connecticut State University  Stack Level 4  (HF5415.32 D38 2002 )()

  • Title:
    The new culture of desire : 5 radical new strategies that will change your business and your life
  • Author/Creator: Davis, Melinda.
  • Variant Title: 5 radical new strategies that will change your business and your life.
    Five radical new strategies that will change your business and your life.
  • Publisher: New York : Free Press
  • Creation Date: c2002
  • Language: English
  • Physical Description: ix, 262 p. ; 24 cm.
  • Bibliography: Includes bibliographical references and index.
  • Subjects: Consumer behavior -- Social aspects; Consumption (Economics) -- Psychological aspects; Consumers -- Psychology; Desire
  • Notes: Includes bibliographical references and index.
  • Contents: Introduction: The Human Desire Project
    A NEW UNDERSTANDING OF HUMAN BEHAVIOR
    HUMAN HISTORY, PART II
    Welcome to the Age of the Imaginational
    LIFE ON TERRA NOT SO FIRMA
    How to Make Sense of Human Behavior When Reality Itself Has Gone Mental
    THE NEW PRIMAL DESIRE
    Struggling for Psychic Survival, Shooting for Ultimate Bliss
    BLISS AND THE BOTTOM LINE
    The Calculus of 0
    THE HIERARCHY OF HEALING
    STRATEGY I: DOING THE WORK OF GRIEF
    Mourning the Death of an Old Reality
    SYAGE 1: DENIAL
    Primal Escapism
    "I Am Outta Here"
    Outward Bound in an Inward Age: Our Appetite for Survivalism, the Old-Fashioned Way
    STAGE 2: ANGER
    An Age of Rage: Fury As Imaginational Politics
    Raging Amazonianism: Or the Incredible Rise of the Butt-Kicking Babe
    Bad Behavior: "Oh Yeah? Watch This!"
    Smart-Assism: The Bad Behavior of the Deeply Cynical
    STAGE 3: BARGAINING
    Why Everyone Is Talking to God: Calling in the Invisible Powers
    STAGE 4: DEPRESSION
    Our Black Plague: An Evolutionary Warning?
    STRATEGY II: PURSUING INSTANT ALTERED STATES
    First Aid for an Ailing State of Mind
    Pleasure Healing: "Say Ahhhhhhhhhhhhh"
    The New Medicine Man: "Shamans of Altered States"
    Hot-Blooded Spiritualism: "Drumming Up the Saving Graces"
    STRATEGY III: LOOKING FOR SAFETY IN THE HUMAN EMBRACE
    The Search for Imaginational Shelter
    The Human Net "Catch Me!"
    Primal Tribalism: The New Gangs of Psychic Safety
    Tribe Crashing "Please! Let Me In!"
    The Third Sex: Is the Concept of Sexual Identity Obsolete?
    STRATEGY IV: BUILDING A MORE SOLID SENSE OF SELF
    Our Quest to Stay Visible in an Invisible World
    Why We Are Fat: The Existential Equivalent of the SUV
    Meta-Posting: Kilroy Goes Global
    Personality Multi-Plexing: When One of You Is Not Enough
    Luxe Populi: The New Elitism
    P.Q. The Performance Quotient: We'd Al Feel Much Better If We Were Highly Effective People
    STRATEGY V: FINDING A CLEARER PATH
    How to Make It Through a Complicated New Jungle
    Navigators, Advocates, and Avatars: Someone to Take the Point
    Mythmaking: The Magnificent Truth Safari Machine
    Yoda-ism: New Candidatesfor God
    THE MARKETER AS META-PHYSICIAN
    Let the Buyer Be Healed!
    How to Succeed in the New Meta-Physical Marketplace: The Consumer As Mental Patient
    Customer Diagnosis: A New Modelfor Understanding Wants and Needs
    Customer Treatment: New Models for Marketing.
  • OCLC Number: 49926283
  • Identifier: ISBN074320459X;LCCN2002072216