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Business research methods

Zikmund, William G.

Chicago : Dryden Press c1991

Available at Central Connecticut State University  Stack Level 4  (HD30.4 Z54 1991 )()

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  • Title:
    Business research methods
  • Author/Creator: Zikmund, William G.
  • Publisher: Chicago : Dryden Press
  • Creation Date: c1991
  • Edition: 3rd ed.
  • Language: English
  • Physical Description: xxv, 742 p. : ill. ; 25 cm.
  • Bibliography: Includes bibliographical references and index.
  • Subjects: Management -- Research; Business -- Research
  • Notes: Includes bibliographical references and index.
  • Identifier: ISBN0030330785;LCCN90034781