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Using secondary data in marketing research : United States and worldwide

Patzer, Gordon L.

Westport, Conn. : Quorum Books 1995

Available at Central Connecticut State University  Stack Level 4  (HF5415.2 P38 1995 )()

  • Title:
    Using secondary data in marketing research : United States and worldwide
  • Author/Creator: Patzer, Gordon L.
  • Publisher: Westport, Conn. : Quorum Books
  • Creation Date: 1995
  • Language: English
  • Physical Description: 1 online resource (x, 172 p. ).
  • Bibliography: Includes bibliographical references (p. [161]-163) and index.
    Includes bibliographical references (p. [161]-163) andindex.
  • Subjects: Marketing research; Marketing -- Information services; Marketing research -- Information services; Marketing
  • Notes: Includes bibliographical references (p. [161]-163) and index.
    Includes bibliographical references (p. [161]-163) andindex.
  • OCLC Number: 31376213
  • Identifier: ISBN0-313-03604-7;LCCN 94040460