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2 Results  for Central Connecticut State University

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Persuasibility and the self - Investigating heterogeneity among consumers

Koller, Monika ; Floh, Arne ; Zauner, Alexander ; Rusch, Thomas

Australasian Marketing Journal, May 2013, Vol.21(2), p.94 [Peer Reviewed Journal]

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Persuasibility and the self – Investigating heterogeneity among consumers

Koller, Monika ; Floh, Arne ; Zauner, Alexander ; Rusch, Thomas

Australasian Marketing Journal (AMJ), May 2013, Vol.21(2), pp.94-104 [Peer Reviewed Journal]

ScienceDirect Journals (Elsevier)

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2 Results  for Central Connecticut State University

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