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2 Results  for Central Connecticut State University

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The Role of Baseline Physical Similarity to Humans in Consumer Responses to Anthropomorphic Animal Images

Connell, Paul

Psychology & Marketing, Jun 2013, p.461 [Peer Reviewed Journal]

© ProQuest LLC All rights reserved

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The Role of Baseline Physical Similarity to Humans in Consumer Responses to Anthropomorphic Animal Images

Connell, Paul M.

Psychology & Marketing, June 2013, Vol.30(6), pp.461-468 [Peer Reviewed Journal]

John Wiley & Sons, Inc.

Full text available online

2 Results  for Central Connecticut State University

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