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2 Results  for Central Connecticut State University

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Avatars as information: Perception of consumers based on their avatars in virtual worlds

Bélisle, Jean‐François ; Bodur, H. Onur

Psychology and Marketing, August 2010, Vol.27(8), pp.741-765 [Peer Reviewed Journal]

John Wiley & Sons, Inc.

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Avatars as information: Perception of consumers based on their avatars in virtual worlds

Bélisle, Jean-François ; Bodur, H

Psychology & Marketing, Aug 2010, Vol.27(8), p.741 [Peer Reviewed Journal]

© ProQuest LLC All rights reserved

Full text available online

2 Results  for Central Connecticut State University

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