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Results 1 - 20 of 28  for Central Connecticut State University

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Refined by: subject: Psychology remove collection: ABI/INFORM Trade & Industry remove subject: Market Research remove Creation Date: After 2012 remove top level: Peer-reviewed Journals remove
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Consumer Preference for Status Symbolism of Clothing: The Case of the Czech Republic

Millan, Elena ; Mittal, Banwari

Psychology & Marketing, Mar 2017, Vol.34(3), p.309 [Peer Reviewed Journal]

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Task-Relationship-Self: A Framework for Understanding Service Encounter Behaviors

Bradley, Graham ; Sparks, Beverley ; Zapf, Dieter ; Mccoll-Kennedy, Janet ; Jimmieson, Nerina

Psychology & Marketing, Jun 2013, p.512 [Peer Reviewed Journal]

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3
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That Sounds Sweet: Using Cross-Modal Correspondences to Communicate Gustatory Attributes

Knoeferle, Klemens ; Woods, Andy ; Käppler, Florian ; Spence, Charles

Psychology & Marketing, Jan 2015, Vol.32(1), p.107 [Peer Reviewed Journal]

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4
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Make it Your Own: How Process Valence and Self-Construal Affect Evaluation of Self-Made Products

Atakan, Sukriye ; Bagozzi, Richard ; Yoon, Carolyn

Psychology & Marketing, Jun 2014, Vol.31(6), p.451 [Peer Reviewed Journal]

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Cognitive, Emotional, and Sociocultural Processes in Consumption

Xie, Chunyan ; Bagozzi, Richard ; Østli, Jens

Psychology & Marketing, Jan 2013, Vol.30(1), p.12 [Peer Reviewed Journal]

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6
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Revisiting Problem Gamblers' Harsh Gaze on Casino Services: Applying Complexity Theory to Identify Exceptional Customers

Woodside, Arch ; Prentice, Catherine ; Larsen, Anders

Psychology & Marketing, Jan 2015, Vol.32(1), p.65 [Peer Reviewed Journal]

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Reconsidering the Role of Fit in Celebrity Endorsement: Associative-Propositional Evaluation (APE) Accounts of Endorsement Effectiveness

Chang, Yonghwan ; Ko, Yong

Psychology & Marketing, Sep 2016, Vol.33(9), p.678 [Peer Reviewed Journal]

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8
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Consumer-Brand Relationships: A Contrast of Nostalgic and Non-Nostalgic Brands

Kessous, Aurélie ; Roux, Elyette ; Chandon, Jean-Louis

Psychology & Marketing, Feb 2015, Vol.32(2), p.187 [Peer Reviewed Journal]

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In Search of Negativity Bias: An Empirical Study a Perceived Helpfulness of Online Reviews

Wu, Philip

Psychology & Marketing, Nov 2013, Vol.30(11), p.971 [Peer Reviewed Journal]

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10
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Does Service Employees' Appearance Affect the Healthiness of Food Choice?

Huneke, Tabea ; Benoit (Née Moeller, Sabine ; Shams, Poja ; Gustafsson, Anders

Psychology & Marketing, Jan 2015, Vol.32(1), p.94 [Peer Reviewed Journal]

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11
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The Role of Context Intensity and Working Memory Capacity in the Consumer's Processing of Brand Information in Entertainment Media

Rumpf, Christopher ; Noël, Benjamin ; Breuer, Christoph ; Memmert, Daniel

Psychology & Marketing, Jul 2015, p.764 [Peer Reviewed Journal]

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12
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The Effect of Brand Gender on Brand Equity

Lieven, Theo ; Grohmann, Bianca ; Herrmann, Andreas ; Landwehr, Jan ; van Tilburg, Miriam

Psychology & Marketing, May 2014, Vol.31(5), p.371 [Peer Reviewed Journal]

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13
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Can Hand Washing Influence Hedonic Food Consumption?

Martins, Chrissy ; Block, Lauren ; Dahl, Darren

Psychology & Marketing, Jul 2015, p.742 [Peer Reviewed Journal]

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14
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Linking Sources of Consumer Confusion to Decision Satisfaction: The Role of Choice Goals

Wang, Qing ; Shukla, Paurav

Psychology & Marketing, Apr 2013, p.295 [Peer Reviewed Journal]

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Conflict Culture and Conflict Management in Consumption Communities

Husemann, Katharina ; Ladstaetter, Florian ; Luedicke, Marius

Psychology & Marketing, Mar 2015, Vol.32(3), p.265 [Peer Reviewed Journal]

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The Role of Imagination and Brand Personification in Brand Relationships

Huang, Hazel ; Mitchell, Vincent-Wayne

Psychology & Marketing, Jan 2014, Vol.31(1), p.38 [Peer Reviewed Journal]

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17
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Music-Evoked Images: Music that Inspires Them and Their Influences on Brand and Message Recall in the Short and the Longer Term

Fraser, Cynthia

Psychology & Marketing, Oct 2014, Vol.31(10), p.813 [Peer Reviewed Journal]

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18
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Inferential Evaluations of Sustainability Attributes: Exploring How Consumers Imply Product Information

Gruber, Verena ; Schlegelmilch, Bodo ; Houston, Michael

Psychology & Marketing, Jun 2014, Vol.31(6), p.440 [Peer Reviewed Journal]

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19
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Breaking Through Complexity: Visual and Conceptual Dimensions in Logo Evaluation across Exposures

Miceli, Gaetano "Nino" ; Scopelliti, Irene ; Raimondo, Maria ; Donato, Carmela

Psychology & Marketing, Oct 2014, Vol.31(10), p.886 [Peer Reviewed Journal]

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Exploring Postconsumption Guilt and Pride in the Context of Sustainability

Antonetti, Paolo ; Maklan, Stan

Psychology & Marketing, Sep 2014, Vol.31(9), p.17 [Peer Reviewed Journal]

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