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Results 1 - 20 of 55  for Central Connecticut State University

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Consumer Preference for Status Symbolism of Clothing: The Case of the Czech Republic

Millan, Elena ; Mittal, Banwari

Psychology & Marketing, Mar 2017, Vol.34(3), p.309 [Peer Reviewed Journal]

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Exploring Consumptive Moments of Value-Creating Practice in Online Community

Hartmann, Benjamin J ; Wiertz, Caroline ; Arnould, Eric J

Psychology & Marketing, Mar 2015, pp.319-340 [Peer Reviewed Journal]

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That Sounds Sweet: Using Cross-Modal Correspondences to Communicate Gustatory Attributes

Knoeferle, Klemens ; Woods, Andy ; Käppler, Florian ; Spence, Charles

Psychology & Marketing, Jan 2015, Vol.32(1), p.107 [Peer Reviewed Journal]

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Make it Your Own: How Process Valence and Self-Construal Affect Evaluation of Self-Made Products

Atakan, Sukriye ; Bagozzi, Richard ; Yoon, Carolyn

Psychology & Marketing, Jun 2014, Vol.31(6), p.451 [Peer Reviewed Journal]

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Social Control in Online Communities of Consumption: A Framework for Community Management

Sibai, Olivier ; de Valck, Kristine ; Farrell, Andrew ; Rudd, John

Psychology & Marketing, Mar 2015, Vol.32(3), p.250 [Peer Reviewed Journal]

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Pièces de Résistance? Core and Casual Consumers' Valuations of Aesthetically Incongruent Artworks

Althuizen, Niek ; Sgourev, Stoyan

Psychology & Marketing, Aug 2014, Vol.31(8), p.604 [Peer Reviewed Journal]

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Revisiting Problem Gamblers' Harsh Gaze on Casino Services: Applying Complexity Theory to Identify Exceptional Customers

Woodside, Arch ; Prentice, Catherine ; Larsen, Anders

Psychology & Marketing, Jan 2015, Vol.32(1), p.65 [Peer Reviewed Journal]

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Reconsidering the Role of Fit in Celebrity Endorsement: Associative-Propositional Evaluation (APE) Accounts of Endorsement Effectiveness

Chang, Yonghwan ; Ko, Yong

Psychology & Marketing, Sep 2016, Vol.33(9), p.678 [Peer Reviewed Journal]

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Change Their Choice! Changing Behavior Using the CAN Approach and Activism Research

Wansink, Brian

Psychology & Marketing, May 2015, p.486 [Peer Reviewed Journal]

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10
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Consumer-Brand Relationships: A Contrast of Nostalgic and Non-Nostalgic Brands

Kessous, Aurélie ; Roux, Elyette ; Chandon, Jean-Louis

Psychology & Marketing, Feb 2015, Vol.32(2), p.187 [Peer Reviewed Journal]

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Online Customer Service Reviews in Urban Hotels: A Data Mining Approach

Sánchez-Franco, Manuel ; Navarro-García, Antonio ; Rondán-Cataluña, Francisco

Psychology & Marketing, Dec 2016, Vol.33(12), p.1174 [Peer Reviewed Journal]

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12
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Does Service Employees' Appearance Affect the Healthiness of Food Choice?

Huneke, Tabea ; Benoit (Née Moeller, Sabine ; Shams, Poja ; Gustafsson, Anders

Psychology & Marketing, Jan 2015, Vol.32(1), p.94 [Peer Reviewed Journal]

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The Role of Context Intensity and Working Memory Capacity in the Consumer's Processing of Brand Information in Entertainment Media

Rumpf, Christopher ; Noël, Benjamin ; Breuer, Christoph ; Memmert, Daniel

Psychology & Marketing, Jul 2015, p.764 [Peer Reviewed Journal]

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Face and Emotion Recognition on Commercial Property under EU Data Protection Law

Lewinski, Peter ; Trzaskowski, Jan ; Luzak, Joasia

Psychology & Marketing, Sep 2016, Vol.33(9), p.729 [Peer Reviewed Journal]

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The Effect of Brand Gender on Brand Equity

Lieven, Theo ; Grohmann, Bianca ; Herrmann, Andreas ; Landwehr, Jan ; van Tilburg, Miriam

Psychology & Marketing, May 2014, Vol.31(5), p.371 [Peer Reviewed Journal]

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Can Hand Washing Influence Hedonic Food Consumption?

Martins, Chrissy ; Block, Lauren ; Dahl, Darren

Psychology & Marketing, Jul 2015, p.742 [Peer Reviewed Journal]

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17
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Conflict Culture and Conflict Management in Consumption Communities

Husemann, Katharina ; Ladstaetter, Florian ; Luedicke, Marius

Psychology & Marketing, Mar 2015, Vol.32(3), p.265 [Peer Reviewed Journal]

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The Impact of Service Scripts on Customer Citizenship Behavior and the Moderating Role of Employee Customer Orientation

Nguyen, Helena ; Groth, Markus ; Walsh, Gianfranco ; Hennig-Thurau, Thorsten

Psychology & Marketing, Nov 2014, Vol.31(12), p.1096 [Peer Reviewed Journal]

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The role of actual, ideal, and ought self-congruence in the consumption of hedonic versus utilitarian brands

Huber, Frank ; Eisele, Anita ; Meyer, Frederik

Psychology & Marketing, Jan 2018, Vol.35(1), pp.47-63 [Peer Reviewed Journal]

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Health Communities as Permissible Space: Supporting Negotiation to Balance Asymmetries

Keeling, Debbie ; Laing, Angus ; Newholm, Terry

Psychology & Marketing, Mar 2015, Vol.32(3), p.303 [Peer Reviewed Journal]

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