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8 Results  for Central Connecticut State University

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An experimental test of brand insulation against competitor attacks: Effects of consumer heterogeneity and residual desire

Delvecchio, Devon ; Heath, Timothy B.

Psychology and Marketing, October 2008, Vol.25(10), pp.944-960 [Peer Reviewed Journal]

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What is the Value of Luxury? A Cross-Cultural Consumer Perspective

Hennigs, Nadine ; Wiedmann, Klaus-Peter ; Klarmann, Christiane ; Strehlau, Suzane ; Godey, Bruno ; Pederzoli, Daniele ; Neulinger, Agnes ; Dave, Kartik ; Aiello, Gaetano ; Donvito, Raffaele ; Taro, Koyama ; Táborecká-Petrovicová, Janka ; Santos, Carmen ; Jung, Jaehee ; Oh, Hyunjoo

Psychology & Marketing, Dec 2012, Vol.29(12), p.1018 [Peer Reviewed Journal]

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Brand confusion: Empirical study of a legal concept

Kapferer, Jean-Noel

Psychology & Marketing, Sep 1995, Vol.12(6), p.551 [Peer Reviewed Journal]

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Further evidence on the Consumer Involvement Profile: Five antecedents of involvement

Kapferer, Jean-Noel ; Laurent, Gilles

Psychology & Marketing, Jul/Aug 1993, Vol.10(4), p.347 [Peer Reviewed Journal]

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Cognitive modeling of age-related differences in information search behavior

Karanam, Saraschandra ; Oostendorp, Herre van ; Sanchiz, Mylene ; Chevalier, Aline ; Chin, Jessie ; Fu, Wai-Tat

Journal of the Association for Information Science and Technology, Oct 2017, Vol.68(10), pp.2328-2337 [Peer Reviewed Journal]

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Pleasure and the Control of Food Intake: An Embodied Cognition Approach to Consumer Self-Regulation

Petit, Olivia ; Basso, Frédéric ; Merunka, Dwight ; Spence, Charles ; Cheok, Adrian ; Oullier, Olivier

Psychology & Marketing, Aug 2016, Vol.33(8), p.608 [Peer Reviewed Journal]

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Multiple viewpoints increase students' attention to source features in social question and answer forum messages

Salmerón, Ladislao ; Macedo-Rouet, Mônica ; Rouet, Jean-François

Journal of the Association for Information Science and Technology, Oct 2016, Vol.67(10), p.2404 [Peer Reviewed Journal]

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Effects of domain knowledge on reference search with the PubMed database: An experimental study

Vibert, Nicolas ; Ros, Christine ; Le Bigot, Ludovic ; Ramond, Mélanie ; Gatefin, Jérôme ; Rouet, Jean-François

Journal of the American Society for Information Science and Technology, Jul 2009, Vol.60(7) [Peer Reviewed Journal]

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8 Results  for Central Connecticut State University

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