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Results 1 - 20 of 98  for Central Connecticut State University

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1
Analysis and interpretation in qualitative market research
Material Type:
Book
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Analysis and interpretation in qualitative market research

Ereaut, Gill.

London ; Thousand Oaks, CA : Sage 2002

Online access

2
Methods beyond interviewing in qualitative market research
Material Type:
Book
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Methods beyond interviewing in qualitative market research

Desai, Philly.

London ; Thousand Oaks, CA : Sage 2002

Online access

3
Material Type:
Multiple Versions

Practical marketing research

Pope, Jeffrey L Author

Multiple versions found
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4
Why we buy : the science of shopping
Material Type:
Book
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Why we buy : the science of shopping

Underhill, Paco.

New York : Simon & Schuster c1999

Available at Central Connecticut State University  Stack Level 4  (HF5415.2 U53 1999 )()

5
Qualitative methods in management research
Material Type:
Book
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Qualitative methods in management research

Gummesson, Evert, 1936-

Thousand Oaks, Calif. : Sage Publications c2000

Available at Central Connecticut State University  Stack Level 4  (HD30.4 G85 2000 )()

6
Experiment-research methodology in marketing : types and applications
Material Type:
Book
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Experiment-research methodology in marketing : types and applications

Patzer, Gordon L.

Westport, Conn. : Quorum c1996

Available at Central Connecticut State University  Stack Level 4  (HF5415.2 P379 1996 )()

7
Interviewing groups and individuals in qualitative market research
Material Type:
Book
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Interviewing groups and individuals in qualitative market research

Chrzanowska, Joanna.

London ; Thousand Oaks, CA : Sage 2002

Online access

8
International development and the social sciences : essays on the history and politics of knowledge
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Book
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International development and the social sciences : essays on the history and politics of knowledge

Cooper, Frederick Contributor

Place of publication not identified University of California Press 1997

Online access

9
Material Type:
Multiple Versions

Demographics : a casebook for business and government

Kintner, Hallie J Contributor

Multiple versions found
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10
Quantitative models in marketing research
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Book
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Quantitative models in marketing research

Franses, Philip Hans, 1963- ;Paap, Richard.

Cambridge ; New York : Cambridge University Press 2001

Online access. The library also has physical copies.

11
Exotic visions in marketing theory and practice
Material Type:
Book
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Exotic visions in marketing theory and practice

Walle, Alf H.

Westport, Conn. : Quorum Books 2002

Online access

12
Doing management research a comprehensive guide
Material Type:
Book
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Doing management research a comprehensive guide

Thiétart, Raymond Alain.

London ; Thousand Oaks, Calif. : SAGE 2001

Online access

13
Material Type:
Multiple Versions

Multicultural marketing : selling to a diverse America

Rossman, Marlene L.

Multiple versions found
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14
Using secondary data in marketing research : United States and worldwide
Material Type:
Book
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Using secondary data in marketing research : United States and worldwide

Patzer, Gordon L.

Westport, Conn. : Quorum Books 1995

Available at Central Connecticut State University  Stack Level 4  (HF5415.2 P38 1995 )()

15
Developing advertising with qualitative market research
Material Type:
Book
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Developing advertising with qualitative market research

Wardle, Judith.

London ; Thousand Oaks, Calif. : Sage 2002

Online access

16
Organizational research methods a guide for students and researchers
Material Type:
Book
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Organizational research methods a guide for students and researchers

Brewerton, Paul. ;Millward, Lynne.

London ; Thousand Oaks, Calif. : SAGE 2001

Online access. The library also has physical copies.

17
Cases in marketing
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Book
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Cases in marketing

Larsen, Hanne Hartvig, 1945- editor.

London : SAGE 1997

Online access

18
Successful advertising research methods
Material Type:
Book
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Successful advertising research methods

Haskins, Jack B., 1922- ;Kendrick, Alice.

Lincolnwood, Ill., U.S.A. : NTC Business Books c1993

Available at Central Connecticut State University  Stack Level 4  (HF5814 H38 1993 )()

19
Essential skills for management research
Material Type:
Book
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Essential skills for management research

Essential skills for management research (Workshop) (2002) ;Partington, David.

London : SAGE 2002

Online access

20
Developing brands with qualitative market research
Material Type:
Book
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Developing brands with qualitative market research

Chandler, Jon. ;Owen, Mike, 1956-

London ; Thousand Oaks, CA : Sage 2002

Online access

Results 1 - 20 of 98  for Central Connecticut State University

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