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Results 1 - 20 of 144  for Central Connecticut State University

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Further insights into perceived value and consumer loyalty: A “Green” perspective

Koller, Monika ; Floh, Arne ; Zauner, Alexander

Psychology and Marketing, December 2011, Vol.28(12), pp.1154-1176 [Peer Reviewed Journal]

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Pleasure and the Control of Food Intake: An Embodied Cognition Approach to Consumer Self-Regulation

Petit, Olivia ; Basso, Frédéric ; Merunka, Dwight ; Spence, Charles ; Cheok, Adrian ; Oullier, Olivier

Psychology & Marketing, Aug 2016, p.608 [Peer Reviewed Journal]

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Gestalt modeling of international tourism behavior: Applying dimensional qualitative research in constructing grounded theory

Martin, Drew ; Woodside, Arch G. ;Shabbir, Haseeb

Psychology and Marketing, October 2011, Vol.28(10), pp.998-1026 [Peer Reviewed Journal]

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The potential implications of web‐based marketing communications for consumers' implicit and explicit brand attitudes: A call for research

Madhavaram, Sreedhar ; Appan, Radha

Psychology and Marketing, February 2010, Vol.27(2), pp.186-202 [Peer Reviewed Journal]

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Can you trust a customer's expression? Insights into nonverbal communication in the retail context

Puccinelli, Nancy M. ; Motyka, Scott ; Grewal, Dhruv ;Nevid, Jeffrey S.

Psychology and Marketing, October 2010, Vol.27(10), pp.964-988 [Peer Reviewed Journal]

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6
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How price increases affect future purchases: The role of mental budgeting, income, and framing

Homburg, Christian ; Koschate, Nicole ; Totzek, Dirk

Psychology and Marketing, January 2010, Vol.27(1), pp.36-53 [Peer Reviewed Journal]

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Pricing strategy and the formation and evolution of reference price perceptions in new product categories

Lowe, Ben ; Alpert, Frank

Psychology and Marketing, September 2010, Vol.27(9), pp.846-873 [Peer Reviewed Journal]

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8
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Avatars as information: Perception of consumers based on their avatars in virtual worlds

Bélisle, Jean‐François ; Bodur, H. Onur

Psychology and Marketing, August 2010, Vol.27(8), pp.741-765 [Peer Reviewed Journal]

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9
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Consumer persuasion: Indirect change and implicit balance

Horcajo, Javier ; Briñol, Pablo ; Petty, Richard E. ;Nevid, Jeffrey S.

Psychology and Marketing, October 2010, Vol.27(10), pp.938-963 [Peer Reviewed Journal]

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The influence of source credibility on attitude certainty: Exploring the moderating effects of timing of source identification and individual need for cognition

Nan, Xiaoli

Psychology and Marketing, April 2009, Vol.26(4), pp.321-332 [Peer Reviewed Journal]

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11
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Building consumer–brand relationship: A cross‐cultural experiential view

Chang, Pao‐Long ; Chieng, Ming‐Hua

Psychology and Marketing, November 2006, Vol.23(11), pp.927-959 [Peer Reviewed Journal]

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12
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Value‐based segmentation of luxury consumption behavior

Wiedmann, Klaus‐Peter ; Hennigs, Nadine ; Siebels, Astrid ;Ko, Eunju

Psychology and Marketing, July 2009, Vol.26(7), pp.625-651 [Peer Reviewed Journal]

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Shaping online consumer choice by partitioning the Web

Martin, Jolie M. ; Norton, Michael I.

Psychology and Marketing, October 2009, Vol.26(10), pp.908-926 [Peer Reviewed Journal]

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14
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The influence of gender on mood effects in advertising

Martin, Brett A. S.

Psychology and Marketing, March 2003, Vol.20(3), pp.249-273 [Peer Reviewed Journal]

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Uncovering the cognitive duality of bilinguals through word association

Luna, David ; Peracchio, Laura A. ;Lawson, Robert

Psychology and Marketing, June 2002, Vol.19(6), pp.457-475 [Peer Reviewed Journal]

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Children's relationships with brands: “True love” or “one‐night” stand?

Ji, Mindy F.

Psychology and Marketing, April 2002, Vol.19(4), pp.369-387 [Peer Reviewed Journal]

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17
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Consumer Preference for Status Symbolism of Clothing: The Case of the Czech Republic

Millan, Elena ; Mittal, Banwari

Psychology & Marketing, Mar 2017, Vol.34(3), p.309 [Peer Reviewed Journal]

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18
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Task-Relationship-Self: A Framework for Understanding Service Encounter Behaviors

Bradley, Graham ; Sparks, Beverley ; Zapf, Dieter ; Mccoll-Kennedy, Janet ; Jimmieson, Nerina

Psychology & Marketing, Jun 2013, Vol.30(6), p.512 [Peer Reviewed Journal]

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19
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That Sounds Sweet: Using Cross-Modal Correspondences to Communicate Gustatory Attributes

Knoeferle, Klemens ; Woods, Andy ; Käppler, Florian ; Spence, Charles

Psychology & Marketing, Jan 2015, Vol.32(1), p.107 [Peer Reviewed Journal]

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20
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Make it Your Own: How Process Valence and Self-Construal Affect Evaluation of Self-Made Products

Atakan, Sukriye ; Bagozzi, Richard ; Yoon, Carolyn

Psychology & Marketing, Jun 2014, Vol.31(6), p.451 [Peer Reviewed Journal]

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Results 1 - 20 of 144  for Central Connecticut State University

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