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Consumer Preference for Status Symbolism of Clothing: The Case of the Czech Republic

Millan, Elena ; Mittal, Banwari

Psychology & Marketing, Mar 2017, Vol.34(3), p.309 [Peer Reviewed Journal]

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Results May Vary: Overcoming Variability in Consumer Response to Advertising Music

Craton, Lincoln ; Lantos, Geoffrey ; Leventhal, Richard

Psychology & Marketing, Jan 2017, Vol.34(1), p.19 [Peer Reviewed Journal]

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What Did You Do to My Brand? The Moderating Effect of Brand Nostalgia on Consumer Responses to Changes in a Brand

Shields, Alison ; Johnson, Jennifer

Psychology & Marketing, Sep 2016, Vol.33(9), p.713 [Peer Reviewed Journal]

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Reconsidering the Role of Fit in Celebrity Endorsement: Associative-Propositional Evaluation (APE) Accounts of Endorsement Effectiveness

Chang, Yonghwan ; Ko, Yong

Psychology & Marketing, Sep 2016, Vol.33(9), p.678 [Peer Reviewed Journal]

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The Role of Anticipated Emotions in Purchase Intentions

Bagozzi, Richard ; Belanche, Daniel ; Casaló, Luis ; Flavián, Carlos

Psychology & Marketing, Aug 2016, Vol.33(8), p.629 [Peer Reviewed Journal]

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6
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Pleasure and the Control of Food Intake: An Embodied Cognition Approach to Consumer Self-Regulation

Petit, Olivia ; Basso, Frédéric ; Merunka, Dwight ; Spence, Charles ; Cheok, Adrian David ; Oullier, Olivier

Psychology and Marketing, August 2016, Vol.33(8), pp.608-619 [Peer Reviewed Journal]

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I'll Have Fries with That: Increasing Choice Complexity Promotes Indulgent Food Choices

Lee, Yong ; Weaver, Kimberlee ; Garcia, Stephen

Psychology & Marketing, Jul 2016, Vol.33(7), p.505 [Peer Reviewed Journal]

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Consuming Alone: Broadening Putnam's "Bowling Alone" Thesis

Rauch, Andreas ; Deker, Johannes ; Woodside, Arch

Psychology & Marketing, Sep 2015, Vol.32(9), p.967 [Peer Reviewed Journal]

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9
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Preliminary Evidence for the Neurophysiologic Effects of Online Coupons: Changes in Oxytocin, Stress, and Mood

Alexander, Veronika ; Tripp, Sophie ; Zak, Paul

Psychology & Marketing, Sep 2015, Vol.32(9), p.977 [Peer Reviewed Journal]

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Technology adoption decisions in the household: A seven-model comparison

Brown, Susan ; Venkatesh, Viswanath ; Hoehle, Hartmut

Journal of the Association for Information Science and Technology, Sep 2015, Vol.66(9), p.1933 [Peer Reviewed Journal]

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11
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The Role of Context Intensity and Working Memory Capacity in the Consumer's Processing of Brand Information in Entertainment Media

Rumpf, Christopher ; Noël, Benjamin ; Breuer, Christoph ; Memmert, Daniel

Psychology & Marketing, Jul 2015, Vol.32(7), p.764 [Peer Reviewed Journal]

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12
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Can Hand Washing Influence Hedonic Food Consumption?

Martins, Chrissy ; Block, Lauren ; Dahl, Darren

Psychology & Marketing, Jul 2015, Vol.32(7), p.742 [Peer Reviewed Journal]

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The Effect of Overconfidence and Underconfidence on Consumer Value

Razmdoost, Kamran ; Dimitriu, Radu ; Macdonald, Emma

Psychology & Marketing, Apr 2015, Vol.32(4), p.392 [Peer Reviewed Journal]

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Conflict Culture and Conflict Management in Consumption Communities

Husemann, Katharina ; Ladstaetter, Florian ; Luedicke, Marius

Psychology & Marketing, Mar 2015, Vol.32(3), p.265 [Peer Reviewed Journal]

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Consumer-Brand Relationships: A Contrast of Nostalgic and Non-Nostalgic Brands

Kessous, Aurélie ; Roux, Elyette ; Chandon, Jean-Louis

Psychology & Marketing, Feb 2015, Vol.32(2), p.187 [Peer Reviewed Journal]

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16
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That Sounds Sweet: Using Cross-Modal Correspondences to Communicate Gustatory Attributes

Knoeferle, Klemens ; Woods, Andy ; Käppler, Florian ; Spence, Charles

Psychology & Marketing, Jan 2015, Vol.32(1), p.107 [Peer Reviewed Journal]

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17
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Revisiting Problem Gamblers' Harsh Gaze on Casino Services: Applying Complexity Theory to Identify Exceptional Customers

Woodside, Arch ; Prentice, Catherine ; Larsen, Anders

Psychology & Marketing, Jan 2015, Vol.32(1), p.65 [Peer Reviewed Journal]

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Does Service Employees' Appearance Affect the Healthiness of Food Choice?

Huneke, Tabea ; Benoit (Nee Moeller), Sabine ; Shams, Poja ; Gustafsson, Anders

Psychology & Marketing, 2015, Vol.32(1), pp.94-106 [Peer Reviewed Journal]

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Guilty by Association: The Perils of Celebrity Endorsement for Endorsed Brands and their Direct Competitors

Carrillat, François ; D'Astous, Alain ; Christianis, Haralambos

Psychology & Marketing, Nov 2014, Vol.31(11), p.1024 [Peer Reviewed Journal]

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Using Affect-Expectations Theory to Explain the Direction of the Impacts of Experiential Emotions on Satisfaction

Aurier, Philippe ; Guintcheva, Guergana

Psychology & Marketing, Oct 2014, Vol.31(10), p.900 [Peer Reviewed Journal]

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