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The Tipping Point: How Little Things Can Make a Big Difference, 1st ed.

Goldsmith, Ronald

The Journal of Consumer Marketing, Vol.20(1), pp.71-73 [Peer Reviewed Journal]

Emerald Group Publishing Limited 2003

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2
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Materialism, Status Consumption, and Consumer Independence

Goldsmith, Ronald Earl ; Clark, Ronald A

The Journal of Social Psychology, 01 January 2012, Vol.152(1), pp.43-60 [Peer Reviewed Journal]

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Consumer knowledge discrimination

Pillai, Kishore Gopalakrishna ; Brusco, Michael ; Goldsmith, Ronald ; Hofacker, Charles

European Journal of Marketing, 09 February 2015, Vol.49(1/2), pp.82-100 [Peer Reviewed Journal]

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Materialism, Status Consumption, and Market Involved Consumers

Flynn, Leisa Reinecke ; Goldsmith, Ronald E. ; Pollitte, Wesley

Psychology & Marketing, September 2016, Vol.33(9), pp.761-776 [Peer Reviewed Journal]

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5
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The influence of personality on active and passive use of social networking sites

Pagani, Margherita ; Hofacker, Charles ; Goldsmith, Ronald

Psychology & Marketing, May 2011, Vol.28(5), p.441 [Peer Reviewed Journal]

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6
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Negative Moderating Effect of General Self-Efficacy on the Relationship between Need for Cognition and Cognitive Effort

Pillai, Kishore Gopalakrishna ; Goldsmith, Ronald E ; Giebelhausen, Michael

Psychological Reports, August 2011, Vol.109(1), pp.127-136 [Peer Reviewed Journal]

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7
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No pain, no gain: how PACE information attenuates consumption

Montford, William J ; Peloza, John ; Goldsmith, Ronald Earl

Journal of Consumer Marketing, 13 November 2017, Vol.34(7), pp.525-540 [Peer Reviewed Journal]

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8
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The Big Five, happiness, and shopping

Goldsmith, Ronald

Journal of Retailing and Consumer Services, July 2016, Vol.31, pp.52-61 [Peer Reviewed Journal]

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9
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The influence of personality on active and passive use of social networking sites

Pagani, Margherita ; Hofacker, Charles F ; Goldsmith, Ronald E ;Business School, Emlyon (Editor)

Psychology and Marketing, 01 May 2011, Issue 28 (5), p.441–456 P. [Peer Reviewed Journal]

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10
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A services perspective for text message coupon customization

Bacile, Todd J ; Goldsmith, Ronald E

Journal of Research in Interactive Marketing, 18 October 2011, Vol.5(4), pp.244-257 [Peer Reviewed Journal]

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11
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Brand Personality and Brand Engagement

Goldsmith, Ronald ; Goldsmith, Elizabeth

American Journal of Management, Aug 2012, Vol.12(1), pp.11-20 [Peer Reviewed Journal]

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12
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Introducing the super consumer

Flynn, Leisa Reinecke ; Goldsmith, Ronald Earl

Journal of Consumer Behaviour, May 2016, Vol.15(3), pp.201-207 [Peer Reviewed Journal]

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13
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FutureConsumer.Com: The Webolution of Shopping to 2010

Goldsmith, Ronald

The Journal of Consumer Marketing, Vol.18(4/5), pp.374-376 [Peer Reviewed Journal]

Emerald Group Publishing Limited 2001

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14
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How gender and financial self‐efficacy influence investment risk taking

Montford, William ; Goldsmith, Ronald E.

International Journal of Consumer Studies, January 2016, Vol.40(1), pp.101-106 [Peer Reviewed Journal]

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15
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Black Friday and Cyber Monday: Understanding consumer intentions on two major shopping days

Swilley, Esther ; Goldsmith, Ronald E

Journal of Retailing and Consumer Services, January 2013, Vol.20(1), pp.43-50 [Peer Reviewed Journal]

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16
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Blockbusters: The Five Keys to Developing Great New Products

Goldsmith, Ronald

The Journal of Consumer Marketing, 2004, Vol.21(2/3), pp.231-232 [Peer Reviewed Journal]

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17
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How brand attribute typicality and consumer commitment moderate the influence of comparative advertising

Pillai, Kishore Gopalakrishna ; Goldsmith, Ronald E

Journal of Business Research, 2008, Vol.61(9), pp.933-941 [Peer Reviewed Journal]

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18
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Application of the Personal Involvement Inventory in marketing

Flynn, Leisa ; Goldsmith, Ronald

Psychology & Marketing, Jul/Aug 1993, Vol.10(4), p.357 [Peer Reviewed Journal]

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19
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Cause–brand alliances: does the cause help the brand or does the brand help the cause?

Lafferty, Barbara A ; Goldsmith, Ronald E

Journal of Business Research, 2005, Vol.58(4), pp.423-429 [Peer Reviewed Journal]

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20
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The development of a scale to measure perceived corporate credibility

Newell, Stephen J ; Goldsmith, Ronald E

Journal of Business Research, 2001, Vol.52(3), pp.235-247 [Peer Reviewed Journal]

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