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Results 1 - 20 of 7,291  for Central Connecticut State University

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1
Grapevine : the new art of word-of-mouth marketing
Material Type:
Book
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Grapevine : the new art of word-of-mouth marketing

Balter, Dave. ;Butman, John.

New York : Portfolio 2005

Available at Central Connecticut State University  Stack Level 4  (HF5827.95 B35 2005 )()

2
New perspectives in marketing by word-of-mouth.
Material Type:
Book
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New perspectives in marketing by word-of-mouth.

United Kingdom : Emerald [2015]

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3
The anatomy of buzz : how to create word-of-mouth marketing
Material Type:
Book
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The anatomy of buzz : how to create word-of-mouth marketing

Rosen, Emanuel.

New York : Doubleday/Currency c2000

Available at Central Connecticut State University  Stack Level 4  (HF5827.95 R67 2000 )()

4
Unleashing the ideavirus
Material Type:
Book
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Unleashing the ideavirus

Godin, Seth.

Dobbs Ferry, NY : Do You Zoom, Inc. c2000

Available at Central Connecticut State University  Stack Level 4  (HF5827.95 G63 2000 )()

5
The secrets of word-of-mouth marketing : how to trigger exponential sales through runaway word of mouth
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Book
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The secrets of word-of-mouth marketing : how to trigger exponential sales through runaway word of mouth

Silverman, George, 1942-

New York : AMACOM 2001

Available at Central Connecticut State University  Stack Level 4  (HF5827.95 R67 2001 )()

6
Buzzmarketing : get people to talk about your stuff
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Book
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Buzzmarketing : get people to talk about your stuff

Hughes, Mark, 1965-

New York : Portfolio c2005

Available at Central Connecticut State University  Stack Level 4  (HF5827.95 H84 2005 )()

7
Let your customers do the talking : 301+ word-of-mouth marketing tactics guaranteed to boost profits
Material Type:
Book
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Let your customers do the talking : 301+ word-of-mouth marketing tactics guaranteed to boost profits

Cafferky, Michael E.

Chicago : Upstart Pub. c1996

Available at Central Connecticut State University  Stack Level 4  (HF5415.122 C33 1996 )()

8
Seeing through texts : doing theology among the Śrīvaiṣṇavas of South India
Material Type:
Book
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Seeing through texts : doing theology among the Śrīvaiṣṇavas of South India

Clooney, Francis X. (Francis Xavier), 1950- ;Clooney, Francis X Author

Albany : State University of New York Press c1996

Online access

9
The ownership quotient : putting the service profit chain to work for unbeatable competitive advantage
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Book
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The ownership quotient : putting the service profit chain to work for unbeatable competitive advantage

Heskett, James L. ;Sasser, Earl W.

Boston, Mass. : Harvard Business Press c2008

Available at Central Connecticut State University  Stack Level 4  (HF5827.95 H47 2008 )()

10
Viral marketing and social networks
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Book
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Viral marketing and social networks

Petrescu, Maria., author.

New York, New York 222 East 46th Street, New York, NY 10017 : Business Expert Press 2014

Online access

11
Up the loyalty ladder : turning sometime customers into full-time advocates of your business
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Book
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Up the loyalty ladder : turning sometime customers into full-time advocates of your business

Raphel, Murray, 1928- ;Raphel, Neil.

New York : HarperBusiness c1995

Available at Central Connecticut State University  Stack Level 4  (HF5415.5 R363 1995 )()

12
His hiding place is darkness : a Hindu-Catholic theopoetics of divine absence
Material Type:
Book
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His hiding place is darkness : a Hindu-Catholic theopoetics of divine absence

Clooney, Francis X. (Francis Xavier), 1950-

Stanford, California : Stanford University Press [2014]

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13
SWARA ve MABAC Yöntemleri İle Havayolu İşletmelerinde eWOM’ a Dayalı Memnuniyet Düzeyinin Analizi
Material Type:
Article
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SWARA ve MABAC Yöntemleri İle Havayolu İşletmelerinde eWOM’ a Dayalı Memnuniyet Düzeyinin Analizi

Mahmut BAKIR

İzmir İktisat Dergisi, 2019-03-01, Vol.34 (1), p.51-66

Dokuz Eylül University

Full text available online

14
Elektronisk word-of-mouth markedsføring og dens påvirkning på restaurantavgjørelser
Material Type:
Dissertation
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Elektronisk word-of-mouth markedsføring og dens påvirkning på restaurantavgjørelser

Førde, Elisabeth Berg ; Kirkaune, Ronja Østerfeldt

2017

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15
Produção, busca e compartilhamento de informação no contexto do comércio móvel
Material Type:
Article
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Produção, busca e compartilhamento de informação no contexto do comércio móvel

Moura, Maria Aparecida ; Faria, André Fagundes

Em Questão, 2019-01-01, Vol.25 (1), p.414-441

Porto Alegre: Universidade Federal do Rio Grande do Sul, Faculdade de Biblioteconomia e Comunicação

Full text available online

16
Contenido Generado por el Usuario y su Relación con la Confianza de Marca
Material Type:
Article
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Contenido Generado por el Usuario y su Relación con la Confianza de Marca

Juan Carlos Rentería-García ; Carlos Hernán Fajardo-Toro ; Mauricio Sabogal-Salamanca

RISTI : Revista Ibérica de Sistemas e Tecnologias de Informação, 2020-09-01 (E34), p.421-435

Lousada: Associação Ibérica de Sistemas e Tecnologias de Informacao

Full text available online

17
Engajamento dos Consumidores com o Boca a Boca Eletrônico Negativo em Lojas de Aplicativos Móveis
Material Type:
Article
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Engajamento dos Consumidores com o Boca a Boca Eletrônico Negativo em Lojas de Aplicativos Móveis

Adrianne Paula Vieira de Andrade ; Anatália Saraiva Martins Ramos

Revista de administração contemporânea, 2017-11-01, Vol.21 (6), p.788-810 [Peer Reviewed Journal]

Rio de Janeiro: Associação Nacional de Pós-Graduação e Pesquisa em Administração

Full text available online

18
CSR: innvirkning på kundenes merkelojalitet
Material Type:
Dissertation
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CSR: innvirkning på kundenes merkelojalitet

Østlund Nyland, Silje ; Vinnem Fosse, Tonje

2019

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19
El WOM com a eina de comunicació per a impulsar les vendes : cas focalitzat en les cremes antiage
Material Type:
Dissertation
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El WOM com a eina de comunicació per a impulsar les vendes : cas focalitzat en les cremes antiage

González Mascaraque, Tatiana ; Universitat Autònoma de Barcelona. Facultat de Ciències de la Comunicació

2015

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20
Elektronik Ağızdan Ağıza İletişim Motivlerinin Tüketici Satın Alma ve İletişim Davranışına Etkisi
Material Type:
Article
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Elektronik Ağızdan Ağıza İletişim Motivlerinin Tüketici Satın Alma ve İletişim Davranışına Etkisi

Hatice Doğan Südaş ; Serap Çabuk

Çukurova Üniversitesi İktisadi ve İdari Bilimler Fakültesi Dergisi, 2018-12-01, Vol.22 (2), p.195-227

Cukurova University

Full text available online

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