skip to main content
Resource type Show Results with: Show Results with: Index

Results 1 - 20 of 39  for Central Connecticut State University

Results 1 2 next page
Show only
Result Number Material Type Add to My Shelf Action Record Details and Options
1
Material Type:
Article
Add to e-Shelf

Effect Symmetry of Benefit Criteria in Postpurchase Evaluations

Lee, Dong-Jin ; Yu, Grace ; Merunka, Dwight ; Bosnjak, Michael ; Sirgy, M ; Johar, J

Psychology & Marketing, Jun 2015, Vol.32(6), p.651 [Peer Reviewed Journal]

Full text available online

View all versions
2
Material Type:
Article
Add to e-Shelf

On intermediaries' inquiring minds, elicitation styles, and user satisfaction

Wu, Mei-Mei ; Liu, Ying-Hsang

Journal of the American Society for Information Science and Technology, Dec 2011, Vol.62(12), p.2396 [Peer Reviewed Journal]

No full-text

View all versions
3
Material Type:
Article
Add to e-Shelf

The CAT model: Extensions and moderators of dominance in technology acceptance

Nasco, Suzanne A. ; Kulviwat, Songpol ; Kumar, Anand ; Bruner Ii, Gordon C.

Psychology and Marketing, October 2008, Vol.25(10), pp.987-1005 [Peer Reviewed Journal]

Full text available online

View all versions
4
Material Type:
Article
Add to e-Shelf

Customer development and retention on a Web-banking site

Meer, Geoffrey Van

Journal of Interactive Marketing, 2006, Vol.20(1), pp.58-64 [Peer Reviewed Journal]

Full text available online

View all versions
5
Material Type:
Article
Add to e-Shelf

A field experiment to assess the interruption effect of pop-up promotions

Moe, Wendy W

Journal of Interactive Marketing, 2006, Vol.20(1), pp.34-44 [Peer Reviewed Journal]

Full text available online

View all versions
6
Material Type:
Article
Add to e-Shelf

Pleasure or utility? Time planning style and Web usage behaviors

Cotte, June ; Chowdhury, Tilottama G ; Ratneshwar, S ; Ricci, Lisa M

Journal of Interactive Marketing, 2006, Vol.20(1), pp.45-57 [Peer Reviewed Journal]

Full text available online

View all versions
7
Material Type:
Article
Add to e-Shelf

Ad–self‐congruency effects: Self‐enhancing cognitive and affective mechanisms

Chang, Chingching

Psychology and Marketing, November 2005, Vol.22(11), pp.887-910 [Peer Reviewed Journal]

Full text available online

View all versions
8
Material Type:
Article
Add to e-Shelf

Incorporating consumers' motivations into the theory of reasoned action

Fitzmaurice, Julie

Psychology and Marketing, November 2005, Vol.22(11), pp.911-929 [Peer Reviewed Journal]

Full text available online

View all versions
9
Material Type:
Article
Add to e-Shelf

Memory for advertising and information content: Comparing the printed page to the computer screen

Jones, Marilyn Y. ; Pentecost, Robin ; Requena, Gabrielle

Psychology and Marketing, August 2005, Vol.22(8), pp.623-648 [Peer Reviewed Journal]

Full text available online

View all versions
10
Material Type:
Article
Add to e-Shelf

For fun and profit: Hedonic value from image interactivity and responses toward an online store

Fiore, Ann Marie ; Jin, Hyun‐Jeong ; Kim, Jihyun

Psychology and Marketing, August 2005, Vol.22(8), pp.669-694 [Peer Reviewed Journal]

Full text available online

View all versions
11
Material Type:
Article
Add to e-Shelf

A cognitive and behavioral hierarchical decision‐making model of college students' alcohol consumption

Shim, Soyeon ; Maggs, Jennifer

Psychology and Marketing, August 2005, Vol.22(8), pp.649-668 [Peer Reviewed Journal]

Full text available online

View all versions
12
Material Type:
Article
Add to e-Shelf

Understanding the mechanism and determinants of compromise effects

Sheng, Shibin ; Parker, Andrew M. ; Nakamoto, Kent

Psychology and Marketing, July 2005, Vol.22(7), pp.591-609 [Peer Reviewed Journal]

Full text available online

View all versions
13
Material Type:
Article
Add to e-Shelf

Deal‐prone consumers' response to promotion: The effects of relative and absolute promotion value

Delvecchio, Devon

Psychology and Marketing, May 2005, Vol.22(5), pp.373-391 [Peer Reviewed Journal]

Full text available online

View all versions
14
Material Type:
Article
Add to e-Shelf

Exploring the conditions under which salesperson work satisfaction can lead to customer satisfaction

Homburg, Christian ; Stock, Ruth M.

Psychology and Marketing, May 2005, Vol.22(5), pp.393-420 [Peer Reviewed Journal]

Full text available online

View all versions
15
Material Type:
Article
Add to e-Shelf

The moderating effect of on‐line experience on the antecedents and consequences of on‐line satisfaction

Rodgers, Waymond ; Negash, Solomon ; Suk, Kwanho

Psychology and Marketing, April 2005, Vol.22(4), pp.313-331 [Peer Reviewed Journal]

Full text available online

View all versions
16
Material Type:
Article
Add to e-Shelf

Market mavens: Psychological influences

Clark, Ronald A. ; Goldsmith, Ronald E.

Psychology and Marketing, April 2005, Vol.22(4), pp.289-312 [Peer Reviewed Journal]

Full text available online

View all versions
17
Material Type:
Article
Add to e-Shelf

Consumer entitlement theory and measurement

Boyd Iii, Henry C. ; Helms, Janet E.

Psychology and Marketing, March 2005, Vol.22(3), pp.271-286 [Peer Reviewed Journal]

Full text available online

View all versions
18
Material Type:
Article
Add to e-Shelf

Mind over matter? The inability to counteract contrast effects despite conscious effort

Shapiro, Stewart ; Spence, Mark T.

Psychology and Marketing, March 2005, Vol.22(3), pp.225-245 [Peer Reviewed Journal]

Full text available online

View all versions
19
Material Type:
Article
Add to e-Shelf

Interactive influence of genre familiarity, star power, and critics' reviews in the cultural goods industry: The case of motion pictures

Desai, Kalpesh Kaushik ; Basuroy, Suman

Psychology and Marketing, March 2005, Vol.22(3), pp.203-223 [Peer Reviewed Journal]

Full text available online

View all versions
20
Material Type:
Article
Add to e-Shelf

Online peer and editorial recommendations, trust, and choice in virtual markets

Smith, Donnavieve ; Menon, Satya ; Sivakumar, K

Journal of Interactive Marketing, 2005, Vol.19(3), pp.15-37 [Peer Reviewed Journal]

Full text available online

View all versions

Results 1 - 20 of 39  for Central Connecticut State University

Results 1 2 next page

Personalize your results

  1. Edit

Refine Search Results

Expand My Results

  1.   

Show only

  1. Full Text Online (38)

Creation Date 

From To
  1. Before 2005  (17)
  2. 2005 To 2005  (16)
  3. 2006 To 2007  (3)
  4. 2008 To 2011  (2)
  5. After 2011  (1)
  6. More options open sub menu

Suggested New Searches

Ignore my query and look for everything

by this author/creator:

  1. Naik, Prasad A.
  2. Jap, Sandy D.
  3. Rao, Ram
  4. Grewal, Dhruv
  5. Kim, Kihan

Searching Remote Databases, Please Wait