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Results 1 - 20 of 103  for Central Connecticut State University

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Article
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Accurate case‐outcome modeling in economics, psychology, and marketing

Woodside, Arch

Psychology & Marketing, Nov 2019, Vol.36(11), pp.1046-1061 [Peer Reviewed Journal]

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2
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A Citation Analysis of Scholarly Journals in Communication Studies

Romero, Lisa

portal: Libraries and the Academy, July 2018, Vol.18(3), p.505 [Peer Reviewed Journal]

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3
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The Role of Independence and Stationarity in Probabilistic Models of Binary Choice

Regenwetter, Michel ; Davis-Stober, Clintin P

Journal of Behavioral Decision Making, Jan 2018, Vol.31(1), pp.100-114 [Peer Reviewed Journal]

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4
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Causal Models Drive Preference between Drugs that Treat a Focal versus Multiple Symptoms

Saporta-Sorozon, Kelly ; Danziger, Shai ; Sloman, Steven

Journal of Behavioral Decision Making, Oct 2017, Vol.30(4), pp.794-806 [Peer Reviewed Journal]

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5
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Article
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Consumer Attitudes toward Sponsors' Counterambush Marketing Ads

Koenigstorfer, Joerg ; Uhrich, Sebastian

Psychology & Marketing, Jun 2017, pp.631-647 [Peer Reviewed Journal]

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6
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What Did You Do to My Brand? The Moderating Effect of Brand Nostalgia on Consumer Responses to Changes in a Brand

Shields, Alison ; Johnson, Jennifer

Psychology & Marketing, Sep 2016, Vol.33(9), p.713 [Peer Reviewed Journal]

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7
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Reconsidering the Role of Fit in Celebrity Endorsement: Associative-Propositional Evaluation (APE) Accounts of Endorsement Effectiveness

Chang, Yonghwan ; Ko, Yong

Psychology & Marketing, Sep 2016, Vol.33(9), p.678 [Peer Reviewed Journal]

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8
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Article
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Me, Myself, and Future Generations: The Role of Affinity and Effectiveness in the Creation of Consumer Environmental Stewardship (CENS)

Hensen, Niek ; Keeling, Debbie ; Deruyter, Ko ; Wetzels, Martin

Psychology & Marketing, May 2016, Vol.33(5), p.389 [Peer Reviewed Journal]

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9
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Article
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The Psychology of Co-Branding Alliances: The Business-to-Business Relationship Outcomes of Role Stress

Dahlstrom, Robert ; Nygaard, Arne

Psychology & Marketing, Apr 2016, Vol.33(4), p.267 [Peer Reviewed Journal]

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10
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Article
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The Use of Procedural Fairness in Electronic Reverse Auctions to Enhance Relationship Quality

Muylle, Steve ; Standaert, Willem

Psychology & Marketing, Apr 2016, Vol.33(4), p.283 [Peer Reviewed Journal]

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11
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Tracing Attitude Expressions: An Eye-Tracking Study

Giesen, Roxanne I ; Fischer, Arnout R H ; Dijk, Heleen ; Trijp, Hans C M

Journal of Behavioral Decision Making, Apr-Jul 2016, Vol.29(2-3), pp.232-244 [Peer Reviewed Journal]

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12
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Article
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The beginnings of motivation research, 1934-1954: a prequel to Fullerton 2013

Fullerton, Ron

Journal of Historical Research in Marketing, 2015, Vol.7(4), pp.509-523 [Peer Reviewed Journal]

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13
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The Role of Context Intensity and Working Memory Capacity in the Consumer's Processing of Brand Information in Entertainment Media

Rumpf, Christopher ; Noël, Benjamin ; Breuer, Christoph ; Memmert, Daniel

Psychology & Marketing, Jul 2015, Vol.32(7), p.764 [Peer Reviewed Journal]

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14
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Social Control in Online Communities of Consumption: A Framework for Community Management

Sibai, Olivier ; de Valck, Kristine ; Farrell, Andrew ; Rudd, John

Psychology & Marketing, Mar 2015, Vol.32(3), p.250 [Peer Reviewed Journal]

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15
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Dissertation
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The Relationship Between Customer Relationship Management Usage, Customer Satisfaction, and Revenue

Simmons, Robert ;Mcfarland, Ronald (advisor) ; Lazo, Alexandre (committee member) ; Stokes, William (committee member)

ProQuest Dissertations and Theses

ProQuest Dissertations Publishing 2015

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16
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Article
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A Deviant Art: Tattoo-Related Stigma in an Era of Commodification

Larsen, Gretchen ; Patterson, Maurice ; Markham, Lucy

Psychology & Marketing, Aug 2014, Vol.31(8), p.670 [Peer Reviewed Journal]

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17
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Article
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Pièces de Résistance? Core and Casual Consumers' Valuations of Aesthetically Incongruent Artworks

Althuizen, Niek ; Sgourev, Stoyan

Psychology & Marketing, Aug 2014, Vol.31(8), p.604 [Peer Reviewed Journal]

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18
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Article
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Store Atmospherics: A Multisensory Perspective

Spence, Charles ; Puccinelli, Nancy ; Grewal, Dhruv ; Roggeveen, Anne

Psychology & Marketing, Jul 2014, Vol.31(7), p.472 [Peer Reviewed Journal]

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19
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Article
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Retracted: Ergonomic Techniques for a Mobile E‐Invoice System: Operational Requirements of an Information Management System

Chang, Chin‐Jui ; Kuo, Huai‐Chien ; Chen, Chen‐Yuan ; Chen, Tsung‐Hao ; Chung, Pei‐Yin

Human Factors and Ergonomics in Manufacturing & Service Industries, November 2013, Vol.23(6), pp.582-589 [Peer Reviewed Journal]

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Retracted: An Empirical Study of an Internet Marketing Strategy for Search Engine Optimization

Shih, Bih‐Yaw ; Chen, Chen‐Yuan ; Chen, Zih‐Siang

Human Factors and Ergonomics in Manufacturing & Service Industries, November 2013, Vol.23(6), pp.528-540 [Peer Reviewed Journal]

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Results 1 - 20 of 103  for Central Connecticut State University

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