skip to main content
Resource type Show Results with: Show Results with: Index

Results 1 - 20 of 33  for Central Connecticut State University

Results 1 2 next page
Result Number Material Type Add to My Shelf Action Record Details and Options
1
Material Type:
Article
Add to e-Shelf

The influence of gender on mood effects in advertising

Martin, Brett A. S.

Psychology and Marketing, March 2003, Vol.20(3), pp.249-273 [Peer Reviewed Journal]

Full text available online

View all versions
2
Material Type:
Article
Add to e-Shelf

The moderating effect of on‐line experience on the antecedents and consequences of on‐line satisfaction

Rodgers, Waymond ; Negash, Solomon ; Suk, Kwanho

Psychology and Marketing, April 2005, Vol.22(4), pp.313-331 [Peer Reviewed Journal]

Full text available online

View all versions
3
Material Type:
Article
Add to e-Shelf

Exploring the connection between frustration and consumer choice behavior in a dynamic decision environment

Strebel, Judi ; O' Donnell, Kathleen ; Myers, John G.

Psychology and Marketing, December 2004, Vol.21(12), pp.1059-1076 [Peer Reviewed Journal]

Full text available online

View all versions
4
Material Type:
Article
Add to e-Shelf

Market mavens: Psychological influences

Clark, Ronald A. ; Goldsmith, Ronald E.

Psychology and Marketing, April 2005, Vol.22(4), pp.289-312 [Peer Reviewed Journal]

Full text available online

View all versions
5
Material Type:
Article
Add to e-Shelf

Exploring the conditions under which salesperson work satisfaction can lead to customer satisfaction

Homburg, Christian ; Stock, Ruth M.

Psychology and Marketing, May 2005, Vol.22(5), pp.393-420 [Peer Reviewed Journal]

Full text available online

View all versions
6
Material Type:
Article
Add to e-Shelf

Unfolding consumer impulsivity: An existential–phenomenological study of consumers with attention deficit disorder

Kaufman‐Scarborough, Carol ; Cohen, Judy

Psychology and Marketing, August 2004, Vol.21(8), pp.637-669 [Peer Reviewed Journal]

Full text available online

View all versions
7
Material Type:
Article
Add to e-Shelf

Customer perceived value, satisfaction, and loyalty: The role of switching costs

Yang, Zhilin ; Peterson, Robin T.

Psychology and Marketing, October 2004, Vol.21(10), pp.799-822 [Peer Reviewed Journal]

Full text available online

View all versions
8
Material Type:
Article
Add to e-Shelf

A scale for measuring store personality

D' Astous, Alain ; Lévesque, Mélanie

Psychology and Marketing, May 2003, Vol.20(5), pp.455-469 [Peer Reviewed Journal]

Full text available online

View all versions
9
Material Type:
Article
Add to e-Shelf

Determinants of mail‐survey response: Survey design factors and respondent factors

Helgeson, James G. ; Voss, Kevin E. ; Terpening, Willbann D.

Psychology and Marketing, March 2002, Vol.19(3), pp.303-328 [Peer Reviewed Journal]

Full text available online

View all versions
10
Material Type:
Article
Add to e-Shelf

Interactive influence of genre familiarity, star power, and critics' reviews in the cultural goods industry: The case of motion pictures

Desai, Kalpesh Kaushik ; Basuroy, Suman

Psychology and Marketing, March 2005, Vol.22(3), pp.203-223 [Peer Reviewed Journal]

Full text available online

View all versions
11
Material Type:
Article
Add to e-Shelf

Exploring the role of memory for self‐selected ad experiences: Are some advertising media better liked than others?

Shavitt, Sharon ; Vargas, Patrick ; Lowrey, Pamela

Psychology and Marketing, December 2004, Vol.21(12), pp.1011-1032 [Peer Reviewed Journal]

Full text available online

View all versions
12
Material Type:
Article
Add to e-Shelf

An evolutionary psychology perspective on gift giving among young adults

Saad, Gad ; Gill, Tripat ;Hantula, Donald A.

Psychology and Marketing, September 2003, Vol.20(9), pp.765-784 [Peer Reviewed Journal]

Full text available online

View all versions
13
Material Type:
Article
Add to e-Shelf

Antecedents of subjective age biases among senior women

Guiot, Denis

Psychology & Marketing, Oct 2001, Vol.18(10), pp.1049-1071 [Peer Reviewed Journal]

Full text available online

View all versions
14
Material Type:
Article
Add to e-Shelf

Vegetarianism: Toward a greater understanding

Janda, Swinder ; Trocchia, Philip

Psychology & Marketing, Dec 2001, Vol.18(12), pp.1205-1240 [Peer Reviewed Journal]

Full text available online

View all versions
15
Material Type:
Article
Add to e-Shelf

The role of preconsumption affect in postpurchase evaluation of services

Mattila, Anna ; Wirtz, Jochen

Psychology & Marketing, Jul 2000, Vol.17(7), p.587 [Peer Reviewed Journal]

Full text available online

View all versions
16
Material Type:
Article
Add to e-Shelf

Effects of a product display and environmental fragrancing on approach responses and pleasurable experiences

Fiore, Anne ; Yah, Xinlu ; Yoh, Eunah

Psychology & Marketing, Jan 2000, Vol.17(1), p.27 [Peer Reviewed Journal]

Full text available online

View all versions
17
Material Type:
Article
Add to e-Shelf

Ad repetition in a cluttered environment: The influence of type of processing

Malaviya, Prashant ; Meyers-Levy, Joan ; Sternthal, Brian

Psychology & Marketing, Mar 1999, Vol.16(2), p.99 [Peer Reviewed Journal]

Full text available online

18
Material Type:
Article
Add to e-Shelf

Ambush Marketing: Is Confusion To Blame for the Flickering of the Flame?

Shani, David ; Sandler, Dennis

Psychology & Marketing (1986-1998), Jul 1998, Vol.15(4), p.367 [Peer Reviewed Journal]

Full text available online

View all versions
19
Material Type:
Article
Add to e-Shelf

Know the name, forget the exposure: Brand familiarity versus memory of exposure context

Holden, Stephen ; Vanhuele, Marc

Psychology & Marketing, Sep 1999, Vol.16(6), p.479 [Peer Reviewed Journal]

Full text available online

View all versions
20
Material Type:
Article
Add to e-Shelf

Social desirability bias and the validity of self-reported values

Fisher, Robert ; Katz, James

Psychology & Marketing, Feb 2000, Vol.17(2), p.105 [Peer Reviewed Journal]

Full text available online

View all versions

Results 1 - 20 of 33  for Central Connecticut State University

Results 1 2 next page

Personalize your results

  1. Edit

Refine Search Results

Expand My Results

  1.   

Creation Date 

From To
  1. Before 1993  (3)
  2. 1993 To 1994  (2)
  3. 1995 To 1997  (2)
  4. 1998 To 2000  (12)
  5. After 2000  (14)
  6. More options open sub menu

Suggested New Searches

Ignore my query and look for everything

by this author/creator:

  1. Saad, Gad
  2. Gill, Tripat
  3. Kapferer, Jean-Noël
  4. Homburg, Christian
  5. Laurent, Gilles

Searching Remote Databases, Please Wait