15 Results for Central Connecticut State University
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| Result Number | Material Type | Add to My Shelf Action | Record Details and Options |
|---|---|---|---|
| 1 |
Material Type: Article
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Customer segmentation using unobserved heterogeneity in the perceived-value–loyalty–intentions linkFloh, Arne ; Zauner, Alexander ; Koller, Monika ; Rusch, ThomasJournal of business research, 2014-05, Vol.67 (5), p.974-982 [Peer Reviewed Journal]Elsevier IncFull text available online |
| 2 |
Material Type: Article
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Further insights into perceived value and consumer loyalty: A “Green” perspectiveKoller, Monika ; Floh, Arne ; Zauner, AlexanderPsychology & marketing, 2011-12, Vol.28 (12), p.1154-1176 [Peer Reviewed Journal]Hoboken: Wiley Subscription Services, Inc., A Wiley CompanyFull text available online |
| 3 |
Material Type: Article
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Three Decades of Customer Value Research: Paradigmatic Roots and Future Research AvenuesZeithaml, Valarie A ; Verleye, Katrien ; Hatak, Isabella ; Koller, Monika ; Zauner, AlexanderJournal of service research : JSR, 2020-11, Vol.23 (4), p.409-432 [Peer Reviewed Journal]Los Angeles, CA: SAGE PublicationsFull text available online |
| 4 |
Material Type: Article
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Taking a deeper look at online reviews: The asymmetric effect of valence intensity on shopping behaviourFloh, Arne ; Koller, Monika ; Zauner, AlexanderJournal of marketing management, 2013-04-01, Vol.29 (5-6), p.646-670 [Peer Reviewed Journal]RoutledgeFull text available online |
| 5 |
Material Type: Article
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Customer perceived value-Conceptualization and avenues for future researchZauner, Alexander ; Koller, Monika ; Hatak, Isabella ;Walla, PeterCogent psychology, 2015-12-31, Vol.2 (1) [Peer Reviewed Journal]Abingdon: CogentFull text available online |
| 6 |
Material Type: Article
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Multiple value dimensions spill‐over—An experimental approach in a consumption system comprising a product and a serviceArne, Floh ; Koller, Monika ; Zauner, Alexander ; Teller, ChristophJournal of consumer behaviour, 2017-07, Vol.16 (4), p.352-362 [Peer Reviewed Journal]Wiley Subscription Services, IncFull text available online |
| 7 |
Material Type: Article
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Working on a dream: sustainable organisational change in SMEs using the example of the Austrian wine industryHatak, Isabella ; Hatak, Isabella ; Floh, Arne ; Floh, Arne ; Zauner, Alexander ; Zauner, Alexander ;Kailer, Norbert ; Fink, Matthias ; Kailer, Norbert ; Fink, Matthias ; Gundolf, Katherine ; Frank, Hermann ; Gundolf, Katherine ; Frank, HermannReview of managerial science, 2015-03, Vol.9 (2), p.285-315 [Peer Reviewed Journal]Berlin/Heidelberg: Springer Berlin HeidelbergFull text available online |
| 8 |
Material Type: Article
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Persuasibility and the self – Investigating heterogeneity among consumersKoller, Monika ; Floh, Arne ; Zauner, Alexander ; Rusch, ThomasAustralasian marketing journal, 2013-05, Vol.21 (2), p.94-104 [Peer Reviewed Journal]St. Lucia: Elsevier LtdFull text available online |
| 9 |
Material Type: Article
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Sponsoring, brand value and social mediaZauner, Alexander ; Koller, Monika ; Fink, MatthiasRevista de administração de emprêsas, 2012-12, Vol.52 (6), p.681-691 [Peer Reviewed Journal]Fundação Getulio VargasFull text available online |
| 10 |
Material Type: Article
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Sponsoring, brand value and social media/Patrocinio, valorizacao da marca e midias sociais/Patrocinio, valorizacion de la marca y medios socialesZauner, Alexander ; Koller, Monika ; Fink, MatthiasRevista de administração de emprêsas, 2012-11-01, Vol.52 (6), p.681 [Peer Reviewed Journal]Fundacao Getulio VargasFull text available online |
| 11 |
Material Type: Article
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Multiple value dimensions spill-over-An experimental approach in a consumption system comprising a product and a service: Spill-over effect in consumption system: the case of wireless telecommunicationsArne, Floh ; Koller, Monika ; Zauner, Alexander ; Teller, ChristophJournal of consumer behaviour, 2017-07, Vol.16 (4), p.352-362 [Peer Reviewed Journal]Full text available online |
| 12 |
Material Type: Article
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Further insights into perceived value and consumer loyalty: A “Green” perspective: Further Insights into Perceived Value and Consumer LoyaltyKoller, Monika ; Floh, Arne ; Zauner, AlexanderPsychology & marketing, 2011-12, Vol.28 (12), p.1154-1176 [Peer Reviewed Journal]Full text available online |
| 13 |
Material Type: Article
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Taking a deeper look at online reviews: The assymetric effect of valence intensity on shopping behaviourFloh, Arne ; Koller, Monika ; Zauner, AlexanderJournal of marketing management, 2013-04-01, Vol.29 (5-6), p.646 [Peer Reviewed Journal]Taylor & Francis Group LLCFull text available online |
| 14 |
Material Type: Conference Proceeding
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Applications of the Need For Smell-ScaleThomas Salzberger ; Arne Floh ; Alexander Zauner ; Monika Koller ; Maria Sääksjärvi ; Rick SchiffersteinAdvances in Consumer Research, 2016-01-01, Vol.44, p.744 [Peer Reviewed Journal]Urbana: Association for Consumer ResearchFull text available online |
| 15 |
Material Type: Article
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The Individual Propensity to Take a Smell At ProductsMonika Koller ; Thomas Salzberger ; Alexander Zauner ; Arne Floh ; Maria Sääksjärvi ; Hendrik SchiffersteinAdvances in consumer research, 2012-01-01, Vol.40, p.1 [Peer Reviewed Journal]Urbana: Association for Consumer ResearchFull text available online |
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